Farmers Market and Local Food Promotion Program

The Farmers Market and Local Food Promotion Program (FMLFPP) is a component of the Local Agriculture Market Program (LAMP). FMLFPP supports the development, coordination and expansion of local and regional food systems through two competitive grant programs: (1) Farmers Market Promotion Program (FMPP) and (2) Local Food Promotion Program (LFPP). FMPP grants fund direct producer-to-consumer marketing projects such as farmers markets, community-supported agriculture programs (CSA), roadside stands, and agritourism. FMPP accepts Capacity Building, Community Development, Training, and Technical Assistance, Turnkey Marketing and Promotion, and Turnkey Recruitment and Training grant project types to support domestic direct producer-to-consumer marketing channels. LFPP grants fund local and regional food business enterprises that serve as intermediaries to process, distribute, aggregate, and store locally or regionally produced food products. LFPP accepts Planning, Implementation, Turnkey Marketing and Promotion, and Turnkey Recruitment and Training grant project types to support local and regional food businesses.

All applicants must be domestic entities owned, operated, and located within the 50 United States, the District of Columbia, the Commonwealth of Puerto Rico, the United States Virgin Islands, Guam, American Samoa, and the Commonwealth of the Northern Mariana Islands, or Tribal Governments. Eligible entities include Agricultural businesses and cooperatives, Community Supported Agriculture (CSA) networks and associations, Food councils, Economic development corporations, Local governments, Nonprofit and public benefit corporations, Producer networks or associations, Regional farmers� market authorities and, Tribal governments.

Criteria for selecting proposals are within guidelines established for the program as described in the RFA. The most current RFA is available via Grants.gov or www.ams.usda.gov/grants.

Cost share cannot come from an unallowable expense or other federal funding.

Fiscal year 2025: A FMPP �Community Development Training and Technical Assistant (CTA)� project recipient completed its activities in 2025. This project expanded an online platform, to increase market access, digital proficiency, and sales for small to mid-sized farms across the state to support the local economy and food systems. This included training producers on how to effectively use the platform to increase customer interaction and sales. During the grant period, product availability increased by 419 listings, an increase of 114% from the baseline of 363 listings on the platform. In addition, the recipient reported 32% increase in customer purchases with consumers stating improved tools on the platform aided in purchases. A LFPP �Implementation� recipient completed its activities in 2025. A USDA-certified organic farm and regional food hub expanded its aggregation, storage, and distribution capacity to strengthen the supply chain for locally produced foods across the state. Through this project, the recipient enhanced coordination between producers and consumers, supporting more efficient operations and market access for local farms. Grant funds supported key...